Affiliate Academy > Best 13 Referral Software Tools Every Marketer Should Know
Trakaff is a commercially available referral and affiliate tracking program which is based on the premise that a business needs to have the performance, transparency, and scalability in one program. It enables the ability of the brands to start referral programs in a short time period and retains full control of tracking, rewards, and management of partners.
The strengths of Trakaff are the precise real-time tracking, fraud prevention features, and customizable dashboards. Businesses are able to operate an affiliate, referral partners, advertisers and campaigns on the same platform rather than using a variety of tools. Trakaff is best suited to SaaS businesses, agencies, and performance marketers looking to get clean data and actionable information.
Why marketers like Trakaff:
Affise is an award-winning partner and referral marketing platform that global brands and agencies use. It allows business to use great automation and reporting to manage referral partners, affiliates and campaigns.
The platform has an in-depth analytics, customizable dashboards and API access to support advanced use cases. Particularly, Affise can be utilized by businesses with referral or partnership programs of large scale, in need of advanced performance visibility and automation.
The ReferralCandy is constructed to cater to the needs of ecommerce companies that aim to make customers brand advocates. It is fully compatible with such sites as Shopify and WooCommerce and operates in the background.
Customers can refer friends either after checkout or through follow-up emails. Its automated tracking, rewards and payouts makes it an excellent option where the online stores are interested in growing repeat sales via word-of-mouth.
Referral Factory is also characterized by simplicity and extensive list of templates. Small businesses have the ability to implement referral programmes within a short time utilizing ready-made templates without any technical skills.
It is an excellent choice when the team needs to be launched quickly and does not need highly sophisticated customization. The drag-and-drop builder enables the brands to customize the programs with visual settings and publish them in any channel.
Viral Loops is concerned with startups and pre-launch campaigns. It relies on established referral templates based on the best practices of such brands as dropbox and Airbnb.
Waitlists, giveaways, and viral campaigns are best suited on the platform. Although it is not as customizable, simplicity and rapidity make it ideal when one is seeking rapid penetration without complexity in a business.
Referral Rock is a business tool that assists in automating referral programs with such options as dual-sided rewards, email automation and referral widgets. It enables brands in making personalized referral journeys to the customers.
The platform is versatile and can be implemented in any industry such as SaaS, B2B, and services. Referral Rock is suitable in those cases when businesses expect to be automated with moderate customization.
InviteReferrals is a social referral platform whereby sharing can be done through WhatsApp, SMS and social media. It makes multilingual campaigns and is cross device.
The software provides comprehensive analytics and fraud-detection, which makes it appropriate to the brands that have a strong dependence on social sharing and influencer-type referral.
Genius Referrals is intended to the small and medium companies which prefer to have a simple and effective referral system. It can be set up fast and reward configured in an easy manner without technical expertise.
Using real-time dashboard and auto payouts, businesses can operate referral programs on their own and at the same time, track the performance on a real-time basis.
Extole is a large-scale referral and advocacy solution designed to support large brands. It helps in high-grade segmentation, identification of influencers and advanced fraud detection.
The platform is best suited to companies that operate large-scale and volume referral programs and require a deep understanding of the data and enterprise-level support.
Friendbuy provides light integrations and referral widgets to ecommerce companies and SaaS companies. It enables brands to refer to referral messaging, rewards, and placements through A/B testing.
It suits well with any business that desires a hands-on control and is okay with working with code snippets and APIs.
Mention Me is a company that specialises in customer advocacy and referral marketing that is data-driven. It offers powerful reporting, segmentation, and testing capabilities in a bid to maximize the referral performance of brands.
The platform is ideal where the growth oriented brands are interested in strategic insights as opposed to simple referral tracking.
Amplifinity is constructed primarily in the B2B and enterprise referral programs. It automates all referrals, rewards, and communications with partners and integrates heavily with CRMs.
It is most effective in those businesses with long sales cycles and lead generation by partners.
SaaSquatch is created to suit SaaS and subscriptions companies. It helps with multi tier referral programmes, real time rewards and enterprise level security.
The platform can be used by those brands that want to create long-term loyalty and referral programs on the basis of recurring subscriptions.
Referral marketing is even more effective when it is backed with the appropriate software. Trakaff is a good place to start, though, in case you need control, accuracy, scalability, and automation to run referral and affiliate programs side by side.
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