Glossary > Earnings per click (EPC)

Earnings per click (EPC)

Earnings per click (EPC) is a metric that measures the average revenue for each click on an affiliate link. It helps to find high-earning opportunities and analyze the offers’ performance. This metric also includes techniques to increase EPC and guide how to calculate and measure.

What are earnings per click?

Earning per click (EPC) reflects the average revenue earned per click on an affiliate link. To calculate EPC, just divide the affiliate commission by the number of clicks on an affiliate link.
To express this as earnings per 100 clicks, multiply the result by 100.

 

EPC helps you to analyze which offers perform better with different payouts. Affiliates also find high-earning offers easier and faster.

Earnings per click

Topics

  • SEO strategies
  • Sources of traffic
  • Digital platforms

Video Summary

In this video, they cover multiple topics related to marketing and describe how different marketing strategies can impact sales and success. It also covers the traffic sources and their impact on overall business performance. Additionally, this video also emphasizes how social media and online platforms play a crucial role in marketing campaigns. Overall, this video provides insightful information about effective marketing strategies and some factors that can influence their success.

 

Frequently Asked Questions

  1. How can I track earnings per click?
    There are many tools to track your earnings like Lasso performance,
    it can automatically track and show your EPC for every affiliate link
    of your entire website.
  2. How do I increase the EPC?
    An increase in EPC can boost your affiliate marketing revenue. Here are some strategies like targeting High-Quality Traffic, Optimize Your Content, A/B Testing, Email Marketing, and Build Trust with Your Audience.

 

Related topics

 


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