Glossary > Off-page SEO
Learn what is off-page SEO. Activities like link building, promoting websites or blogs on social media, and listing to different sites earn the confidence of different search engines and users. Backlinks are one of the most important factors that play a very crucial role. Local SEO metrics are also discussed.
Different search engines rank their search results by checking their importance, which also determines their weights of different factors. The factors we are talking about are divided into parts. First is on-pageage SEO, and the second one is off-page. The links generated from the different webpages that have high domain and page ratings, relevancy of different referred sites, the different types of backlinks, what are the site strengths on the social media networks, and the number of referring sites in one unique domain. These are all the factors.
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Summary of the video
This video discusses the off-page. The activities that are related to external sources like social media, website listings, and creating different links to gain the confidence of different search engines and also visitors. The most important part to play is backlinks. This video explains the importance of relevant and highly referred domains; getting links from those boosts the website ranking on the search results, increases the site traffic, and generates a high ranking on the search results page. This video also gives the idea of how to get a solid link, what should be the keyword strategies, the competitor analysis, and how to outrace them. The video also states that guest posting is very effective and helps to drive more and more traffic to a website and increase the site’s ranking. She also explained how to create rich, quality content and how to do local SEO by listing businesses on Google My Business.
How can we do off-page SEO?
We can do this SEO by building multiple links, promoting the business on social media, and doing directory submissions. These are some techniques to do off-page SEO.
What are some off-page SEO elements?
Link building, social media engagement, and brand mentions are some of the off-page SEO elements.
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